A Vancouver-based apparel brand focused on high-quality basics and wardrobe staples.

Reigning Champ designs and manufactures Canadian-made essentials, emphasizing rugged construction and unrivalled comfort.

Reigning Champ x adidas Athletics

The landing page for a footwear and apparel collaboration between Reigning Champ and adidas. With the use of bold type, athlete videos and photography, we highlighted this high-performance sportswear collection in a responsive, multimedia page.

2016 Website

Staying true to Reigning Champ’s stripped to the core athletic feel, we updated their website with new imagery, and a responsive e-commerce experience. Recent additions of a new responsive side bar, and brand typeface extend the austere, and confident aesthetic that Reigning Champ embodies.

2012 Website

MADE IN CANADA – Purveyors of the finest fleece you can find, Reigning Champ is a Vancouver-based menswear label. We did their website and online store.