As Espro enters into a new phase in their company’s evolution, we’ve established an updated graphic identity that is refined and streamlined. As purveyors of coffee excellence, the product range’s numeric system highlights the technical character of Espro’s brand — which is balanced by the playful use of bold typographic elements and a monochromatic colour scheme.
Working with Vancouver photographer Evaan Kheraj, we concepted and directed a photoshoot for ESPRO. The result was a series of still life shots that explore the technicality of elements and the materials used to make the products.
Elevating the coffee experience
We designed a new, responsive website featuring updated photography and on-brand messaging.
“We refine every element of coffee making so you can enjoy the smoothest, most flavourful cup, anywhere”
—ESPRO
